motor trend

We predicted yesterday that the Apple Car piece teased by Motor Trend was likely to be nothing more than a speculative piece or design exercise rather than anything based on solid information – and we were right. Despite the ‘Apple Car exclusive’ headline, the entire lengthy piece is nothing more than a bunch of people brainstorming ideas for the car and then producing sketches and renders from them.

@cwarzel @BecketAdams It looks like the Superdome slept with a Prius.

— 5 Rounds Rapid (@5iveroundsrapid) April 14, 2016

Bad sketches and renders, as it turns out. They’ve effectively just taken design cues from the iPhone, slapped some wheels on it and called it a car. Seriously – it even has an antenna cutout …

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Betteridge’s law of headlines is that any headline ending in a question mark can be answered by the word no, and Motor Trend was working hard to prove it today. The auto industry publication had a lot of Apple and EV enthusiasts excited today after teasing a reveal set for tomorrow with several design sketches and pictures posted to their Twitter feed:

[tweet https://twitter.com/MotorTrend/status/720265417252405251 align=’center’]

Is this the Apple Car we’ve all been waiting for? As per the law above…
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