Hot on the heels of the announcement that Apple had acquired the Beats Music streaming service for $3 billion to help bolster its own struggling competitor, 9to5Mac has learned that Apple is introducing a new ESPN station for iTunes Radio. The station will include original ESPN programs like SportsCenter All Night, SVP and Russillo, The Herd, and Mike & Mike.

The ESPN station will also stream the World Cup, making it the first live sporting event to be streamed live through iTunes Radio.

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