TechCrunch this morning has a guest post by founder Michael Robertson on what Apple plans to do with  Contrary to some predictions, Apple doesn’t plan to have a subscription based service according to Robertson.  Instead, he sees Apple using Lala’s ability to upload music to the cloud, classify it, and then play music from a browser.  Any browser including a smartphone browser….

What is of value is the personal music storage service which was an often overlooked component of Lala