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Apple Watch Series 4’s redesigned OLED screen crowned ‘Display of the Year’

The Apple Watch Series 4 has today been crowned one of the “Displays of the Year” by The Society for Information Display. The award is given to “display products with the most significant technological advances and/or outstanding features.”

This year makes the 25th annual Display Industry Awards. The winners were announced at Display Week in San Jose, California. Dr. Wei Chan, chairperson of the Display Industry Awards committee, touted that the annual event serves as an opportunity to showcase innovative display advancements.

Dr. Chan said that this year’s winners “reflect the breadth and depth” of technology innovation:

“The annual Display Industry Awards luncheon is always a much-anticipated highlight of Display Week because it allows us to showcase the high-quality, innovative work that is taking place in the display industry at every level – from components to end products,” said Dr. Wei Chen, Chair of the Display Industry Awards Committee for SID.

“This year’s winners reflect the breadth and depth of recent product development and technology innovation necessary to support the relentless pace of consumer and industrial electronics evolution.”

The Society for Information Display, or SID, praises the Apple Watch Series 4’s OLED display, which is 30 percent larger than its predecessor. The Apple Watch also uses a new LTPO technology to improve power efficiency. The SID explains:

While retaining the original signature design, the fourth-generation Apple Watch has been refined, combining new hardware and software enhancements into a singular, unified form.

The challenge for designers was to make the display bigger without noticeably increasing the size of the case or compromising the battery life. Narrower borders enable a viewing area that’s more than 30 percent larger, while a new display technology called LTPO improves power efficiency, helping users get through the day on a single charge.

Other winners this year include Samsung’s modular microLED display, as well Sony’s crystal LED display system. Read the full press release below:

Society of Information Display Reveals 2019 Display Industry Award Winners

SAN JOSE, Calif., May 8, 2019 /PRNewswire/ — The Society for Information Display (SID) today announced the winners of its 25th annual Display Industry Awards. The 2019 Display Industry Award recipients reflect the ever-evolving display product landscape, with products designed to support wearables, immersion, vehicles, augmented reality, personal productivity, and more. The honorees will be recognized during the awards luncheon on Wednesday, May 15, as part of Display Week, to be held this year at the San Jose Convention McEnery Center, May 12-17.

“The annual Display Industry Awards luncheon is always a much-anticipated highlight of Display Week because it allows us to showcase the high-quality, innovative work that is taking place in the display industry at every level – from components to end products,” said Dr. Wei Chen, Chair of the Display Industry Awards Committee for SID. “This year’s winners reflect the breadth and depth of recent product development and technology innovation necessary to support the relentless pace of consumer and industrial electronics evolution.”

At the Display Industry Awards Luncheon, Saran Diakité Kaba, vice president R&D and global Design PSA Groupe, will speak on creating a seamless user experience for connected and autonomous vehicles. To be considered for a 2019 Display Industry Award, a product had to be available for purchase during the 2018 calendar year. The seven winners, divided into three categories, were chosen by a distinguished panel of experts who evaluated the nominees for their degree of technical innovation and commercial significance, in addition to their potential for positive social impact.

The winning products and a brief description of each are listed below.

Displays of the Year:

Granted to display products with the most significant technological advances and/or outstanding features. The winners include:

Apple’s LTPO OLED Display for Apple Watch Series 4
While retaining the original signature design, the fourth-generation Apple Watch has been refined, combining new hardware and software enhancements into a singular, unified form. The striking display, which is more than 30 percent larger at 40 mm or 44 mm, depending on the model, seamlessly integrates into the thinner, smaller case, while the new interface provides more information with richer detail. The display is the defining feature of Apple Watch, and Series 4 pushes that feature farther than ever. The challenge for designers was to make the display bigger without noticeably increasing the size of the case or compromising the battery life. Narrower borders enable a viewing area that’s more than 30 percent larger, while a new display technology called LTPO improves power efficiency, helping users get through the day on a single charge.

Samsung Electronics’ Modular MicroLED Display (The Wall)
The Wall is a display based on microLED technology. It is made up of millions of individual pixels of self-emitting inorganic red, green, and blue microscopic LED chips to produce brilliant colors and deep blacks onscreen for striking picture quality. The display is immune to burn-in and has a lifespan of 100,000 hours. Along with its microLED-based technology, Samsung’s Quantum Processor Modular and AI-Upscaling help The Wall achieve pristine picture quality up to 8Kresolution, as well as pure colors, stunning high-dynamic range (HDR) 10+, and a peak luminance of up to 2,000 nits.  MicroLED technology is a desirable alternative to other display technologies because, while it is made up of self-emitting pixels that turn on and off individually, its inorganic materials won’t degrade or cause screen burn-in over time. Additionally, Samsung’s unique Black Seal technology that is applied to each microLED creates a seamless, uniform canvas with deeper blacks than ever before. The Wall is a large-format modular display ideal for both luxury living and business.

Sony Corp.’s Crystal LED Display System
The Crystal LED Display System from Sony consists of a display controller and modular display units made from ultrafine microLEDs. This technology creates spectacular, large-scale video walls with lifelike realism. Crystal LED brings imagery to life with awe-inspiring visuals in any environment, with applications ranging from industrial product design and manufacturing to theme parks and museums, corporate meeting rooms and lobbies, retail showrooms, lecture theaters, and broadcast studios. In addition to high contrast, this display supports high-dynamic range (HDR), with 10-bit color depth and enormous color gamut. Sony has also developed active-matrix pixel-drive circuitry with micro ICs, which achieves an ultra-fast video response time with a 120-Hz refresh rate –ideal for sports, concerts, or training simulations requiring large-screen visuals with no delay or blur. The bezel-free design of the display unit ensures no visible seam between multiple display units and makes it possible to create impressive large-scale displays of virtually any dimension and aspect ratio.

Display Components of the Year

This award is granted for novel components that have significantly enhanced the performance of a display. A component is sold as a separate part destined to be incorporated into a display. A component may also include display-enhancing materials and/or parts fabricated with new processes. The winners include:

Dexerials Corp.’s AR Films for Piano Black Design
The new Dexerials AR film, AR100-T0810, is glossy in appearance while maintaining a reflectivity of around 0.3 percent. The film’s structure has an anti-smudge top coating, dry-sputtered layers of high and low refractive-index coatings, and clear hard coat on triacetylcellulose (TAC) substrate. Dexerials manufactures the film in a roll-to-roll process under cleanroom conditions to achieve high quality. The development of the product was motivated by several OEM requests in the North American region. Another development target was curved cover-lens compatibility. While curved cover lenses make their way into automotive displays, the materials for displays still need to meet automotive requirements. This product represents a significant step in a display field in which consumers prefer piano-black vehicle interiors. Dexerials’ AR films help flat-panel and curved displays maintain a glossy appearance, achieve a dead-front aesthetic at various viewing angles, and ensure reflections don’t disturb the driver.

SCHOTT’s RealView High-Refractive Index Glass Wafers
SCHOTT RealView is a class of high-index glass wafers designed to propel the development of augmented-reality (AR) and mixed-reality (MR) smartglasses with superior image quality, enabling field-of-view closer to that of human peripheral vision. SCHOTT RealView high-index glass wafers capitalize on a total internal reflection (TIR) angle. The portfolio of refractive indices for RealView drives the field-of-view by up to 2x compared to conventional glass. SCHOTT leveraged more than 130 years’ experience in glass making to develop these extremely thin, lightweight wafers to ensure users of smartglasses find them comfortable. At the same time, SCHOTT RealView features an extremely low variation in total thickness, a property that produces extremely sharp, high-contrast imaging. In this important property, SCHOTT achieved up to a factor of 10 tighter specifications compared to normal glass wafers used for semiconductor and optoelectronic applications. Researchers at SCHOTT have leveraged their expertise in glass science, melting, and hot forming, as well as surface processing of optical materials, to create a product that features superior optical properties but can also be produced efficiently in mass-market quantities. SCHOTT has invested in a global manufacturing set-up for mass-producing the very thinnest RealView wafers.

Display Applications of the Year

This award is granted for novel and outstanding applications of a display, where the display itself is not necessarily a new device. The winners include:

Japan Display Inc.’s Curved LCDs for Automotive Dashboards
In 2016, JDI began design of 15.0-in. and 12.3-in. TFT LCDs for automotive cockpit use in collaboration with Volkswagen, Germany, culminating in the Tuareg SUV market introduction in May 2018. Both displays represent the world’s first curved TFT LCDs in production for automotive dashboards. The curved, 3D-shaped displays, used in combination, enable a stylish and aesthetically pleasing interior dashboard, allowing automotive OEMs more flexibility in design and styling.  The 15.0-in. LTPS-TFT LCD has a concave R3,000-mm-radius curved design, with 1,920 x 1,020 resolution, LED backlight with 900 cd/m2 (min) luminance, and in-cell touch functionality.  The 12.3-in. LTPS-TFT LCD has a concave R1,500-mm-radius curved design, with 1,920 x 720 resolution and an LED backlight with 780 cd/m2 (min) luminance. Furthermore, the 15.0-in. TFT LCD is the world’s first curved display in mass production with in-cell touch functionality.

Lenovo’s Yoga Book C930 with Dual Display
The Yoga Book C930 is the world’s first dual display laptop with E Ink — combining a QHD LCD with a multi-functional E Ink display that transforms with just one click. Type on the keyboard to send an email; sketch out your next project with a digital pen; or sit back with an e-book—all on one screen, with an extra screen to spare. First among the E Ink display’s multiple functions is the 10.8-in. on-screen touch keyboard. Featuring haptic feedback and an easily customizable layout, it offers a 22 percent increase in typing productivity from the previous-generation Yoga Book. And it’s powered by AI, which means the more it is used, the more accurate it becomes. The E Ink display easily transforms into a notepad—users can sketch, write, develop formulas, and more with the optional Lenovo Precision Pen, featuring 4,096 levels of sensitivity. When the project is done, it can be digitized with a few clicks and added to the main display. E Ink Note works seamlessly with Windows 10.

A more comprehensive description of the award winners is included in the Display Week 2019 Show Issue of Information Display magazine or at www.informationdisplay.org.

High Resolution Images are available upon request.

About Display Week 2019:
The 56th Display Week, presented by the Society for Information Display (SID), will take place May 12-17 at the San Jose McEnery Convention Center in San Jose, Calif. Display Week is the world’s leading event focused on emerging electronic display and visual information technologies – their advancement, integration into products, and commercialization. Display Week attracts attendees from the entire ecosystem of R&D, engineering, design, manufacturing, supply chain, marketing, sales and financial, as well as commercial and consumer end-user markets. It delivers unparalleled learning opportunities, market-moving trends, sourcing, roadmaps-to-market, and connections for career and business growth. For more information on exhibiting and event sponsorship: Americas & Europe, contact Jim Buckley by email at jbuckley@pcm411.com, or call (203) 502-8283; Asia, contact Sue Chung by email at schung@sid.org, or call (408) 389-9596.

About SID:
The Society for Information Display (SID) is the only professional organization focused on the electronic display and visual information technology industries. In fact, by exclusively focusing on the advancement of electronic display and visual information technologies, SID provides a unique platform for industry collaboration, communication and training in all related technologies while showcasing the industry’s best new products. The organization’s members are professionals in the technical and business disciplines that relate to display research, design, manufacturing, applications, marketing and sales. To promote industry and academic technology development, while also educating consumers on the importance of displays, SID hosts more than 10 conferences a year, including Display Week, which brings industry and academia all under one roof to showcase technology that will shape the future. SID’s global headquarters are located at 1475 S. Bascom Ave., Ste. 114, Campbell, CA 95008. For more information, visit www.sid.org.

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Avatar for Chance Miller Chance Miller

Chance is the editor-in-chief of 9to5Mac, overseeing the entire site’s operations. He also hosts the 9to5Mac Daily and 9to5Mac Happy Hour podcasts.

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