We’re only a couple months away from the expected launch of the iPhone 16 lineup. As a result we’re getting a better glimpse than ever into what the latest iPhone will bring. One notable change, per multiple reports: the iPhone 16 Pro will debut a new rose color.
Rose titanium option coming to iPhone 16 Pro
The user OvO recently posted on Weibo that the iPhone 16 Pro and Pro Max are going pink, thanks to a new rose color option.
This latest post corroborates prior reports from Ming-Chi Kuo and another Weibo post.
Significantly, this new post mentions not only that the iPhone 16 Pro will come in a rose color. It also clarifies an important detail: this new rose will not be ‘rose gold’ like what the iPhone 6s offered.
Top comment by breddi
the overwhelming majority of people who buy the pro series are male, so pink makes zero sense financially for apple. how many purple iphone 14 pros did you see in the wild? not many and they were usually women with them. I would not be surprised if rose actually turns out to be what a rose really is, which is dark red/garnet. I think the assessment that rose automatically means pink is overzealous. Outside of the purple failure, apple never does colors in the pro series that are overwhelmingly feminine, and this is for obvious financial reasons. if they take a chance with pink this time, the only females that will go for it will be zoomers and a few millennials. once a person sees the massive price pop of the pro, they really have to WANT it to cough that up. the regular series is so good now that its harder to justify the cost for 3 cameras.
they wised up with the 15 pro titanium and offered a pro-only color that was unisex after the failure of purple in the 14 pro series. the pro-only color is important because it is much of the reason many people buy the pro, to show off that unique color. apple should also return to offering a mid-cycle color (like they did with the 13 pro in green) in order to reinvigorate interest in the pro.
Last year the iPhone 15 Pro introduced titanium as a distinguishing design feature, so this year’s Pro models are expected to follow suit. The iPhone 16 Pro, then, will come in a titanium rose color as well as the standard fare of varying dark and light shades.
Rose is expected to replace the blue color offered last year. If the iPhone 15 Pro’s titanium colors are any indication, expect the 16 Pro’s rose to be a subtle shade, not a bold pink like what might be found on the non-Pro models.
Do you plan to buy a rose iPhone 16 Pro? What other colors are you hoping for? Let us know in the comments.
Pictured above: iPhone 15 in pink
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