Former Apple SVP of Retail Ron Johnson joins Overtime to discuss his new book, Shop Different: How Retail Revealed Apple’s Genius. Ron talks about the early days of the Apple Store, what it was like collaborating with Steve Jobs, the launch of the original iPhone, why he left Apple to be CEO of JCPenney, where he thinks Apple retail stands today, and, of course, his take on the iPhone Duo.
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9to5Mac Overtime is a weekly video-first podcast exploring fun and interesting observations in the Apple ecosystem, featuring 9to5Mac’s Fernando Silva & Jeff Benjamin. Subscribe to Overtime via Apple Podcasts and our YouTube channel for more.
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