A photo posted to Instagram clearly shows Marc Newson ‘enjoying’ himself at Fashion Week. Newson is pictured alongside top models recognised worldwide, including Joan Smalls, Rosie Huntington-Whiteley and Cara Delevingne.

If you can count this as ‘work’, you could argue this is just another element of Apple’s push into fashion. Earlier today, Vogue fashion magazine published an exclusive interview with Jony Ive about the Apple Watch. Clearly, the PR is rubbing off on Carlyne Dudzeele (who took the above picture), with the caption:

APPLE RULES !!! VIVA MARC NEWSON , JONY IVE AND ALAIA ! J’ADORE !!!!

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