index Stories January 30, 2013

App Store earning over 3.5 times as much as Google Play with record revenue in December

App Annie is out today with its January 2013 index that covers revenue from mobile app sales in the App Store and on Google Play. While Apple was able to hit record revenues in December, increasing revenue by one-third during the month and growing by one-fifth from Q3 to Q4, Android posted even stronger growth by doubling revenue quarter-over-quarter. Despite stronger growth for Android, according to the report, the App Store earned 3.5 times as much revenue as Google Play during December 2012. Bloomberg noted that App Annie doesn’t provide exact figures for revenue, as it currently sells that data, but the report provided a break down of revenue by country and publisher. Apple has previously said the App Store brought in around $333 million per month between June and December.

iOS App Store revenue grew by about one-fifth from Q3 to Q4. In particular, it achieved record revenues in December, as monthly revenue increased by about one-third from November to December 2012; this gain surpassed even the standout revenue increase from November to December last year. As highly-desired holiday gifts in many countries, new iPhones and iPads (including the recently launched iPad Mini) typically lead to a jump in app downloads, and consequently, app revenue.

When it comes to revenue by country, App Annie said that United States, Japan, United Kingdom, Australia, and Canada continued to account for 60 percent of App Store revenue in Q4. However, China experienced significant growth during the quarter:

index Stories September 15, 2011

Top U.S. Brands via Brand Finance

According to Brand Finance, a London-based research firm, Apple is now second to Google in brand value after a 33% increase to overtake IBM, Microsoft, Wal-Mart, and GE for the first time. The firm attributes Apple’s success to “innovative design, loyal consumer base and well-executed marketing activities.”

Google, sitting in the top spot with a brand value of almost $48.3 billion was up 9% among the top 30 U.S. brands analyzed by the Brand Finance. Other top companies other than Apple and Google all seen a significant drop including Microsoft down 9% to $39 billion, and IBM and AT&T both experiencing decreases from the year previous.

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