Norman Seeff ▪ October 6, 2011

Norman Seeff ▪ August 16, 2011


Image courtesy of Simon & Schuster. Click for larger.

The official Steve Jobs biography, which is based on forty interviews and set for publication by Simon & Schuster November 21, sports the memorable front cover shot depicting Apple’s leader touching his guru-like beard, his eyes piercing intensely at the camera and eyebrows slightly lifted as if he is imagining Apple’s next big thing. That image, also found on Apple’s recently revamped PR website under the Apple Leadership section, is the Albert Watson portrait taken in 2009, author Walter Isaacson revealed in a private email exchange with Fortune’s Philip Elmer-DeWitt. The back cover?

The back is a Norman Seeff portrait of him in the lotus position holding the original Macintosh, which ran in Rolling Stone in January 1984. The title font is Helvetica. It will look as you see it, with no words on the back cover.

More important to Apple fans, the earlier than expected book launch – which had been originally pinpointed for March 6, 2012 – has nothing to do with the state of Steve Jobs’s health, Isaacson told Fortune’s Elmer-DeWitt. Apple’s boss has gone on an indefinite sick leave in January 2011, his third health-related leave of absence from the company he co-founded. Here’s from Isaacson:

It’s actually not related to any decline. I turned most of the book in this past June. It’s now all done and edited. The March 2012 date (or whatever date it was) was never a deeply-considered pubdate. Like the original cover design, it came about because the publisher wanted to put something in the database last spring.

This is obviously an important tidbit for Apple fans concerned about Steve’s well-being. Go past the fold for the publisher’s long description of the book.  The book is available for Pre-Order at Amazon for $20.

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