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Mad Men is the first major show to go Internet-only…in Canada

Another milestone toppled.  Mad Men, the wildly popular TV Show about the Madison Avenue advertising industry in the early 60’s is entering its third season in the US on AMC.  In Canada however, the show has decided to forgo the traditional broadcast medium and has agreed to only be distributed via iTunes.

Previously, the series was carried in Canada by CTV, which ran season one amid much acclaim in 2008. Season two aired on its secondary A network.

The network says seasons one and two will continue to be streamed on its website. There was no immediate word from CTV on how the network and Mad Men parted company.

This is the latest big deal for iTunes Canada, which in recent months has acquired big shows including both Sex and the City and The Wire from HBO, and Dr. Who from the BBC.

 

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