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Penguin's vision of their iPad future

Paid Content (via Gizmodo) caught a pretty interesting presentation by Penguin CEO John Makinson in London on Tuesday.  The topic?  iPad Books…er Apps.  He sees ebooks hitting 10 percent of book sales next year (this year 4%) and with ‘books’ like these, that doesn’t seem to be out of the question.   Also check the presentation below.

[youtube=http://www.youtube.com/watch?v=jdExukJVUGI&w=700&h=400]

Penguin is not using the ePub format for these ‘books’, rather building the applications in html according to Makinson.  Some fun facts:

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