Besides the news about iPhone 6 and 6 Plus pre-order numbers, Apple’s press release this morning introduced Apple’s new company description/mission statement. Apple tweaks this from time-to-time based on new product introductions. With Apple Pay and Apple Watch incoming, Apple has edited this company description. Here’s the new one:
Apple reinvented the mobile phone with its revolutionary iPhone and App Store, defined the future of mobile media and computing devices with iPad and has announced Apple Watch, its most personal device ever. Apple leads the digital music revolution with its iPods and iTunes online store, continues the rapid pace of innovation of mobile software with iOS and integrated services including Apple Pay and iCloud. Apple designs Macs, the best personal computers in the world with OS X, and free iOS and OS X apps like iWork and iMovie.
Here’s the previous one for comparison:
Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.
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I hope the side shot of the watch isn’t being used by Apple. It looks like someone put metal in a pasta maker!
I must say herb in the beginning your comments were totally nerving, but in the meantime I like it and I’m amused. You have a really funny look on things.
I would like to know if you really hate Apple or nerd sites like these? You spend so much time to comment these articles.
I think it’s your pleasure to see how these Apple fanboys react on you, isn’t it? I think of you sitting in front of whatever and laughing out loud.
I’m an Apple fan, too. But didn’t loose my analytical sense.
What I din’t understand is if you have activated Touch ID the Iphone still shows “slide to unlock”.
Therefore I had to explain a friend how Touch ID works! Because he slides….
Blind faith is dangerous.
The blind faith shown here does not encourage innovation, it impedes innovation.
I want people to think critically and make their own decisions. And don’t bash competing products that you haven’t tried.
I’ve given up on world peace.
I think herb02135go is hired by the 9to5mac staff to heat the conversations up.
If I worked for this website it would be a lot different. And you’d be banned.
Now go home.
Oh, the techno-snobs are coming out of the woodwork!
No mention of their next generation audio company, Beats?
Beats hasn’t been given the Apple makeover yet. It’ll happen, but give it time.
Interesting article. For some other thoughts, please visit HandzStudioz at http://handzstudio.wordpress.com/. They have a great article there introducing their future articles about Apple’s most recent announcements.
HandzStudioz also has great articles on several other technology topics and is also powered by WordPress.com, so I encourage everyone to check it out!
Cool little additions. Poor Mac though, relegated to last in line.
What’s most worrying, imo, is the removal of “professional software”…