Jobs introducing MacBook Air at Macworld 2008
Macworld has announced that its Macworld/iWorld conference is going on hiatus and no show will take place in 2015. The show was previously planned to take place in March, which was a bit later than the typical January/February timeframe.
Early Tuesday, IDG World Expo released a statement noting that the venerable Apple-oriented trade show, Macworld/iWorld would go on hiatus and not be held in 2015 as planned. The contents of that statement are: “We are announcing today that Macworld/iWorld is going on hiatus, and will not be taking place as planned in 2015. Our MacIT event, the world’s premiere event for deploying Apple in the enterprise, will continue next year with details to be announced in the coming weeks.
Year-after-year in the 2000s, the January Macworld conference was a staple for the Macworld community. Each year, Apple co-founder and former CEO Steve Jobs would hit the stage and introduce breakthrough products like the first iPhone, MacBook Air, and key software releases.
Since Apple cut off its affiliation with the conference in 2009, ahead of the 2010 non-Macworld iPad introduction, the conference has seen less attendees and excitement. Five years out from Apple no longer attending the conference, and just weeks after Macworld cut down its editorial staff to a bare minimum, today’s announcement is, unfortunately, not very surprising. Macworld’s magazine also recently came to an end.
The organization behind the conference, IDG, says that this is just a “hiatus,” so perhaps (hopefully) there will again be a time where the Macworld conference exists. The company’s MacIT enterprise focused event will still exist in 2015, according to the announcement.
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They “jumped the shark” a LONG time ago. Sorry to see the end of an era.
I’m not sure you’re using the phrase correctly…
Correct to make the idiom correct I would have to mention the very moment a Macworld action caused them to descend towards the murky abyss.
I’ve always enjoyed the writers, the content but visits to Macworld.com, like many IDG properties, began to be more trouble than it was worth wrt annoyances in design.
With Apple’s advances in software tools plus MFI hardware enabler plus IBM opening up the enterprise market, I would think Mac/i world would be stronger than ever.
I wasn’t following in the heyday of MacWorld but in the last few years, their website looks tired, the articles are less than stellar and there are much better options to get your Apple news & discussions
With Macworld ending the printed version and of sells lagging what is the point of containing the expo?
I ran a publishing company where the tradeshow revenues and profits exceeded those from the publication. But the publication fed the shows, and with the demise of MacWorld I am guessing they figured they had lost the major promotional vehicle for the trade show.
Manufacturers of Apple product accessories can show their stuff at CES.
This show was way too expensive to justify Mac-centric vendors showing there. They started bailing out in the economic downturn. So I didn’t bother going to the show anymore either.
Why do I feel that the term “going on hiatus” means “going away forever”?
A shame what is happening to MacWorld, and now this conference, I have gone the last couple of years and I told myself that last year would be the last. It was terrible, very few true Mac products and attendance was a joke.
So what IDG did was put an end to a terminal patient.