Skip to main content

Apple shares new ‘Frankie’s Holiday’ ad featuring iPhone-toting Frankenstein

Apple has a special message for the world going into the holiday season: “Open your heart to everyone.” That’s the tagline at the end of its new holiday commercial called “Frankie’s Holiday” which sees an iPhone-toting Frankenstein feeling a bit left out.

This year’s holiday ad limits product placement to a single iPhone 7 with Voice Memos being used to record a small music box. Ads in previous years have prominently included the whole family of Apple products.

Instead, “Frankie’s Holiday” shows the monster venturing into town where an alarmed crowd is treated to a performance from Frankenstein caroling over the music box recording … and the whole town joins in.

An unexpected holiday visitor finally receives the warm welcome he’s always yearned for.

Check it out below:

https://www.youtube.com/watch?v=aFPcsYGriEs

Aside from the new holiday ad, Apple’s team is being festive in other areas starting this Thursday in the United States with the first-ever Thanksgiving Activity challenge for Apple Watch customers. Walk, run, or wheelchair a 5K (3.1 miles) on Thanksgiving Day and you will unlock a special achievement plus an iMessage sticker pack. Pokémon Go is similarly featuring a Thanksgiving-themed in-app event for the holidays.

FTC: We use income earning auto affiliate links. More.

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

Manage push notifications

notification icon
We would like to show you notifications for the latest news and updates.
notification icon
You are subscribed to notifications
notification icon
We would like to show you notifications for the latest news and updates.
notification icon
You are subscribed to notifications