Philips seems to be aiming to move on from just selling bulbs to go into other people’s lights to selling you entire light fixtures.
The Verge got an early look at the range, which comprises:
- Being pendant light: $250
- Enchant pendant light: $100
- Ascend pendant light: $150
- Ascend wall light: $100
- Ascend table light: $130
- Ascend floor lamp: $180
- Adore vanity mirror: $250
- Adore bathroom ceiling light: $180
- Outdoor lightstrip: $90 for 7 feet, $160 for 16 feet
Philips doesn’t quite seem to be ready for their launch – at the time of writing, several images were broken on the company’s website – but from a mix of these and Verge shots, you can see a slideshow below.
From Philips’ perspective, it makes sound commercial sense to try to climb the food chain: there’s more money in lighting products than there is in bulbs. But from a consumer perspective, I’m less convinced – especially as The Verge’s Ashley Carman reports that not all of the new products have replaceable bulbs. Unless you happen to love the particular product designs, you’re going to be better off sticking a Hue bulb into your own choice of lights and lamps.
The company makes plenty of money from bulbs alone from some of us! Almost our entire home runs on Philips Hue lighting, with just a few exceptions controlled by Elgato Eve Energy plugs. I’ll be updating my Smart Home Diary series with a full tour once one more thing is added next week.
The pendant lamps and Adore products will go on sale on August 20, while you’ll need to wait until October for the rest. Check out the original piece for more.