Skip to main content

Apple invites you to ‘Make movies like the movies’ with iPhone 12 Pro and Dolby Vision

One of the major improvements to Apple’s iPhone 12 lineup when it comes to the camera system is support to shoot video in Dolby Vision. A new fast-paced fun ad shows off some of the neat ways to “Make movies like the movies” with iPhone 12 Pro.

All of the iPhone 12 models feature the Dolby Vision functionality but you can shoot up to 60 fps on the 12 Pro and 12 Pro Max, while the iPhone 12 and 12 mini are limited to Dolby Vision at 30 fps.

As it has shared before and does in the new ad, Apple highlights that the new iPhones feature “The only camera that can shoot, edit and playback in Dolby Vision.”

The “Make movies like the movies” ad aims to inspire users that they have the power to create compelling video with their new iPhone and a little bit of creativity. The one-minute spot features some fun, unique ways to capture impressive video without having all (or any) of the standard professional gear.

Check out our detailed comparisons of the new iPhones for more on the differences between the new models:

Here’s the new ad:

https://www.youtube.com/watch?v=yL2xVs6uI0s

FTC: We use income earning auto affiliate links. More.

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

Comments

Author

Avatar for Michael Potuck Michael Potuck

Michael is an editor for 9to5Mac. Since joining in 2016 he has written more than 3,000 articles including breaking news, reviews, and detailed comparisons and tutorials.


Manage push notifications

notification icon
We would like to show you notifications for the latest news and updates.
notification icon
You are subscribed to notifications
notification icon
We would like to show you notifications for the latest news and updates.
notification icon
You are subscribed to notifications