Shawn Carolan of Menlo Ventures, an investor in Siri Inc., prior to Apple acquiring the company, recently sat down on Bloomberg to discuss the technology. Apart from talking about the initial demo that attracted him to the investment and meeting Siri Co-Founder Norman Winarsky, Bloomberg host Cory Johnson pressed him on exactly how Siri is able to take voice-recognition data and determine intent.
Around the 3:20 mark, Carolan discussed Siri’s unique approach of taking all words as “one big block” and mapping “those strings of words across” a group of 10 domains of expertise. This approach sounds familiar to at least one technology journalist who claimed the method is similar to patents owned by search portal Excite in 1994. Robert Cringely explained: