CRM

Two 'CRM' stories February 2012 - October 2013

Microsoft offers free iPhone app for its subscription-based Dynamics CRM enterprise service

Microsoft’s Dynamics CRM, a subscription-based customer relationship management tool aimed at small & medium enterprises, is now available on the iPhone via a new app.

The cloud-based service aims to help businesses identify and manage sales opportunities, and track progress from opportunity to sale. The iPhone app provides users with the information needed to prepare for a sales appointment, and allows on-the-spot updating of notes, tasks, contacts, accounts, leads and opportunities.

The service costs £28.70 per user per month.

Microsoft promises native Dynamics CRM client for iPad, iPhone in 2012

Software giant Microsoft will release in the second quarter a high-profile productivity tool for Android-toting business professionals. Accompanying Microsoft’s CRM Dynamics 2012 platform update is a preview guide that specifically mentions Android support, as noted by ZDnet. The document also includes a screenshot depicting Dynamics CRM mobile client for iPad (as seen on the right). In addition to native clients for Android devices and iPads/iPhones running iOS 5.x, Dynamics CRM will also be available on devices powered by Microsoft’s Windows Phone software.

As opposed to a web client that comes with significant limitations, the mobile client comes with all the bells and whistles so it should be Godsend for road warriors. Many businesses rely upon Dynamics CRM to manage their interactions with customers, clients, and sales prospects. Dynamics CRM mobile client will be priced at $30 a month per seat versus rival Salesforce’s mobile client which starts at $65 a month per seat.

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