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Beats Music iOS app drops yearly pricing to $99, extends free trial as Apple confirms deal

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Right as news is breaking that the Apple and Beats deal is finally official for $3B, the Beats iOS app has just been updated with new pricing and an extended free trial for all users.

Up from the previous free 7-day trial offered by the service, Beats Music now offers a “no strings attached trial” for 14 days to all users. Most notable in the update, however, is the fact that the service is slashing pricing from $119.88 a year to $99.99/year:

We’ve dropped price of our yearly subscription to $99.99, down from $119.88.

The service will continue to charge $9.99/month for users not purchasing a yearly subscription. The Beats Music website FAQ has been updated to reflect the new pricing and also continues to list $15/month family plans and extended free trials offered to AT&T customers.

Apple also confirmed today that it will continue to operate Beats Music as a separate service including Android and Windows phone apps.

Version 2.1.0 also includes “tons of bug fixes so the whole experience runs smooth as silk.”

What’s New in Version 2.1.0

● We’re stoked to announce that our no strings attached trial has been extended to 14 days to ensure everyone gets ample time to explore the full Beats Music experience.

● We’ve dropped price of our yearly subscription to $99.99, down from $119.88.

● To top it off, we pushed tons of bug fixes so the whole experience runs smooth as silk.

Apple stock drops to lowest point since 2011, AAPL drops below $400 per share

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Screen Shot 2013-04-17 at 12.52.03 PM_thumb.

Update: AAPL has briefly dipped below 400 and continues to trade around that mark.

This morning, Apple’s stock has reached its lowest levels per share since late 2011. Since the beginning of 2012, Apple’s stock has rallied all the way up to over $700 per share, but since the end of the 2012, the stock has gone through a downward spiral. Today, the stock is trading at a little over $400 per share, with a daily low of $400.78. These numbers are in the same territory as late 2011 values per share, the same time when Tim Cook took over as CEO.

Chart of Aug-Oct. 2011 below:


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