Apple: Beyonce breaks iTunes Store record w/ 828,773 albums sold in 3 days

Apple today announced a new record for the fastest selling album ever on the iTunes Store with the latest release from Beyonce selling 828,773 albums in its first three days of release. The new ‘visual album’ featuring 17 videos was released unexpectedly late last week as an iTunes exclusive.

BEYONCÉ is infused with 14 new songs and 17 visually stunning, provocative videos shot around the world from Houston to New York City to Paris, and Sydney to Rio de Janeiro, all before the album’s release. The album represents Beyoncé’s biggest sales week ever.

The self-titled album is Beyonce’s fifth and also takes the record for first week album sales in the US with 617,213 albums sold since its release on Dec. 13. Compare those numbers with the 310k copies Beyonce’s last studio album “4” sold during its first week.

Billboard previously reported that the album had sold 80,000 copies in just three hours on its first day of release.