television Stories October 3, 2013
television Stories August 22, 2013
A new report from Quartz today offers some details on Apple’s content negotiations for a much rumored revamped Apple TV. Most of the report echoes what we’ve heard several times in the past– Apple is apparently talking with HBO, Disney, MTV and others about a new TV service. According to Quartz, it could include a pay TV service that would see Apple “essentially becoming a cable company itself,” as well as the release of a “full-fledged television set”:
One alternative being considered is that Apple could essentially become a cable company itself. Under that scenario, sources say, Apple would launch what is formally known as a virtual multichannel video programming distributor. Apple is still interested in striking deals with cable companies that would allow people to plug their cable lines into the back of the TV set, bypassing a cable box, sources say. But at least two years of negotiations haven’t progressed very far.
Sources say Apple has concluded that it doesn’t need all, even most, content providers on board before it can release a TV set that people would buy. It just needs enough good programming to distinguish the new product, which will try to simplify the experience of connecting internet video to the TV.
The report doesn’t offer up any details that we didn’t hear around this same time last year (and the year before that), but it appears Apple could be closer to reaching the deals it needs to launch the next-generation of Apple TV. Earlier today we reported that former Hulu SVP Pete Distad has now officially started his new role at Apple as Product Marketing VP and is thought to be leading Apple executives through negotiations with cable and media companies. expand full story
television Stories August 14, 2013
television Stories July 2, 2013
The companies plan to announce an agreement within a few months, said the people, who asked not to be identified because the talks are private. The iPhone maker is also hiring Pete Distad from online-video service Hulu, where he was senior vice president in charge of marketing and distribution, to help Apple executives in negotiations with media and cable companies, two people with familiar with the matter said.
Distad is currently SVP of Marketing and Distribution at Hulu and in charge of content distribution and customer acquisition/retention on the company’s management team. According to his bio Distad’s current duties at Hulu include “subscriber acquisition and retention, paid, on-channel, and brand marketing, distribution and promotional partnerships, and content marketing.” expand full story
television Stories May 15, 2013
As you can see from the screenshot to the right, DirecTV has created a UI similar to Siri and other voice-based apps that allows users to see their dialogue as they speak. The app will also let users switch to a TV mode in order to view dialogue and results from Voice Search on their TV instead of the iPhone’s display.
With Voice Search, DirecTV said users will be able to “search for programs by mentioning title, channel, keyword, actor, time frame, genre and more,” and also “change the channel, record, and play content” at home. The new TV Mode also offers a view of personalized recommendations on the big screen.
The update has not yet hit the iPad app and the TV Mode will require users to have an Internet-connected HR24 DVR model or above.