Following announcements from other fast-food chains planning to roll out mobile payment and ordering systems this year, Bloomberg reports that Burger King will be the latest to let customers make purchases using a smartphone app.
The program will be introduced next month and should be in all of Burger King’s more than 7,000 U.S. locations in “a few months,” Bryson Thornton, a spokesman for the company, said in an e-mailed statement. The option to order food and drinks ahead of time for later in-store pickup may be added, he said.
McDonalds, Taco Bell, Dunkin Donuts and others are all currently testing or already beginning to roll out similar apps in markets around the US, while other chains like Starbucks have long offered similar payment options through its app. The apps will also provide coupons and other promotions to customers, and I’m sure it won’t be long before fast food franchises get on the iBeacon bandwagon.
Burger King is also apparently weighing the idea of allowing customers to order ahead of time for pickup at a later time.
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Please get a shared standard instead. This is not innovation!
The biggest Danish bank launched an app called MobilePay with a minimal pr budget and today it has 1.2 mil downloads. That’s the equivalent to 1/4 of every adult in Denmark.
Great ….
Now an even easier way to get fat.
Digital+Fast Food=8^ (
I just had dinner at Wendy’s and they have an App doing the same thing. You can prepare the order and then it’ll tell you how much it is, you pay and it gives a code for the restaurant to enter.
I have a unique way of paying at fast food, and any, restaurants. I hand the cashier a rectangular plastic card, the card is swiped or scanned, and, once per month, I get a bill for the previous month’s purchases.
And, if I would like, I can even pay the bill with my iPhone!
It is still a beta idea for now. There will be publicity when the idea is ready for distribution.
It will be called a “credit card!”
Not sure if your sarcasm was directed at my comment since you replied to it, or directly at the post itself. I
f you directed it to me you failed to read that I never said I used it, I implied that they have the same service as Burger King is going to start offering.
If you meant to reply to the post, learn to not randmomly click at someone else’s comment as it makes you look like a jackass.
It’d be awesome if these things integrated with your iTunes account in the same way the Apple Store app does, so you can pay by say scanning a barcode/QR code they give you then entering your iTunes password, or a quick PIN (or Touch ID if you have a 5S).
This is something I’d love to see in iOS 8. An OS level API that allows developers to leverage Apple ID’s for transactions, that Apple will still of course control, in the same kind of way that if an app ever wants your location they HAVE to use the location services which prompt you for permission.
After working in the financial systems in the US and Canada for a time, I think that the US fragmented banking system presents an opportunity for someone to finally unify it. In Canada, we go to our banks (of which there are really just 4) and pay all our bills there. I was horrified to find out that in the US my colleagues have to go to each individual providers site to pay each bill… For me that’s the difference between one login and about 12.
I really don’t see the opportunity in Canada (or the UK) for this to work unless I can still buy itunes cards at 20-30% off and then pay through this app. Can’t you just see the BK worked having to call their supervisor who then gets out the manual to ring you through using this process while you sheepishly get stared down by everyone in line?
Unless this uses some sort of near field communication, it’s deal in the water I think. I’ll still to my credit cards and debit card which all have Visa pay wave or MasterCard Paypass. Given the chip card and PIN requirements in Canada as is, the NFC option is the best way to go today.
TLDR: I just don’t see a benefit here for me time wise
Just what we need, a bunch of obese iPhones running around. SMH.