The official Apple retail presence in France is now in full swing with Apple-trained and Apple-paid employees manning the helm.

Using the store-within-a-store concept, Apple has teamed up with FNAC (think Best Buy plus Border’s) multi-media retail giant to open a half-dozen Apple Shops throughout France before the end of the year. The first two French shops opened in June. The Parisian opening one month ago, on the 28th of June, kicked off with a cocktail soir

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