What if Apple had baked some Facebook goodness into Snow Leopard? Would you have luv’d it more? 

The two companies spent a lot of time collaborating early on in Facebook’s development.   FastCompany talked with Facebook’s senior platform manager and former Apple employee Dave Morin on how Apple was resistant to using Facebook’s platform in their OS.  According to him, Apple didn’t think computers could do social.  Dave then made the jump to Facebook where he is trying to prove the opposite.

http://service.twistage.com/plugins/player.swf?v=a08db74f17004&p=fctv_social

 We’d add that Apple has added a lot of Facebook integration to iPhoto and we’ve heard things about upcoming Addressbook/iCal (birthdays) ties to Facebook as well.

About the Author