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Beats’ latest ad is LeBron James’ homage to Akron and $200 PowerBeats2 earbuds

https://www.youtube.com/watch?v=YCOgaWSfxxs

I’m from Akron so I guess this should hit home for me (0:18 Swensons represent!). But the marriage between Apple and Beats still feels strange and writing about athlete endorsement videos is out of our usual scope.  This is clearly the Beats creative doing what they do best.

PowerBeats2, which are a $50 upgrade from Monster-produced PowerBeats originals get a charitable 3/5 stars on Apple’s Store and 3.7 stars at Amazon where they are $199.99.

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Comments

  1. Chris Sanders - 10 years ago

    I love the song in this commercial.

  2. Taste_of_Apple - 10 years ago

    It’s a great ad. I agree though, it is still a bit strange that Beats is now owned by Apple.

  3. Cory © (@Nardes) - 10 years ago

    Love this ad… Having just left north east Ohio, having lived there all my life, this video gives me so much pride in my home state!

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Avatar for Seth Weintraub Seth Weintraub

Publisher and Editorial Director of the 9to5/Electrek sites.


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