You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

Apple AAPL 12/24/2014

Update: Apple crosses $700B market cap…

Apple’s stock today closed at a record high of $118.62 per share (post 7-1 split) with a market cap of nearly $700 billion at $695.7 billion.

Earlier this month, Apple reached its highest market capitalization in history reaching two-thirds of $1 trillion; the company’s stock has continued to climb as it prepares to debut the Apple Watch next spring and enters the holiday quarter.

Over the weekend, KGI Research analyst Ming-Chi Kuo released his forecast note predicting 71.5 million iPhone sales during the 2014 holiday quarter with 21.5 million iPads predicted to ship during the same quarter.

Kuo’s forecast follows Apple’s most recent quarter in which it reported sales of 39 million iPhones, 12.3 million iPads, and 5.5 million Macs with $42.1 billion in revenue and $8.5 billion in profit reported.

Apple has previously provided a guidance of revenue between $63.5 billion and $66.5 billion for its next quarter.

5 year Apple

Update 11/25: Another day, another record. After closing just shy of $700 billion yesterday, Apple quickly crossed that threshold this morning as it inches closer toward $1 trillion market capitalization.

AAPL $700B

FTC: We use income earning auto affiliate links. More.

About the Author