Former Apple ad guru Ken Segall says company is losing touch with its heritage of simplicity
Update: I referred to the rather misleading headline the Guardian had chosen, and Segall has now posted on his own site…
Update: I referred to the rather misleading headline the Guardian had chosen, and Segall has now posted on his own site…
Ken Segall, the ad director behind the Think Different campaign, and a close confidante of Steve Jobs, believes that Apple…
Ken Segall – who was creative director of Apple’s ad agency for 12 years, leading the Think Different campaign –…
There are people—yours truly included—who felt genuinely dumbfounded having read both the authorized “Steve Jobs” biography by Walter Isaacson and…
[ooyala code=”9wc3FtOTpudZkeXdJrtb8gXF-WmHpm1i”] In the video above, Bloomberg West speaks with 72andSunny’s partner and creative director Jason Norcross about the thinking behind some…
Ken Segall, author of Insanely Simple and former Apple advertising consultant, today posted a blog entry detailing his views on…
Ken Segall, the ad exec behind Apple’s Think Different campaign, and the man who put the i into iMac, has praised…
Update: Ken Segall’s Insanely Simple book just landed in the iBookstore for $12.99. Full excerpt after the break. There are a…
[youtube=”https://www.youtube.com/watch?v=-z4NS2zdrZc”] If you watched the movie Jobs, you may recall Steve recording the words to the “Here’s to the crazy ones”…