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Eddy Cue accepts award on behalf of Steve Jobs, with very personal speech [Video]

Apple senior VP Eddy Cue has tweeted a link to a video in which he accepted on behalf of Steve Jobs induction into the Bay Area Hall of Fame. The Hall of Fame was created by the Bay Area Council to recognize prominent entrepreneurs in the San Francisco Bay area.

[tweet https://twitter.com/cue/status/400162837789540352 align=”center”]

The 14-minute video (below) contains some memorable Steve Jobs clips, a message from his friend and Intuit chairman/Apple Board memeber William Campbell – and an emotional speech by Eddy Cue, in which he talks of what Steve meant to him as both a friend and a colleague … 

In describing the launch of the iMac, Cue said that they were unable to get access to the venue until midnight on the day before the launch, and describes a lesson he learnt from Jobs about perfection.

So we come in at midnight, we were going to do rehearsals … one of the things we wanted to do was have the iMac come out from the stage as he was introducing it. And we’d shine some lights. I was sitting out in the crowd … and the iMac comes out and the light comes on it and I said “wow, that is so cool!”

Steve stops the whole thing and says “stop, this sucks!” He says, “it should come out at the side where you can see the color, the light should be shining at this side and when it turns to the front that’s when it should turn on…30 minutes later we do the whole thing again and when I see it come out I said ‘wow, he was absolutely right, it’s incredible’. He had that level of detail for everything he did, and that’s what he taught us.

Cue said that focus on everything being the best it could possible be was what drove Steve Jobs.

He wasn’t trying to be rich, he wasn’t trying to be famous, he wasn’t trying to be colorful. He was obsessed with the creative process and building something that was beautiful.

Via TechCrunch

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Comments

  1. Oscar Ayoun - 11 years ago

    The quote “He wasn’t trying to be rich, he wasn’t trying to be famous, he wasn’t trying to be colorful. He was obsessed with the creative process and building something that was beautiful.” seems to be not exact, Larry Ellison said “He wasn’t trying to be rich, he wasn’t trying to be famous, he wasn’t trying to be powerful. He was obsessed with the creative process and building something that was beautiful.”

    colorful -> powerful

  2. The peace-kiss was a nice touch, Eddie. Lol! Nice speech though, short & sweet.

  3. rettun1 - 11 years ago

    Probably my favorite Steve quote comes from this video:

    http://youtu.be/kYfNvmF0Bqw

    “…life can be much broader once you discover one simple fact, and that is that everything around you that you call life was made up by people that were no smarter than you…”

    The whole video is noteworthy. Anyway, Eddy gave a nice speech

  4. sardonick - 11 years ago

    It’d be a bigger memorial if you guys would stop messing everything up. iO7-Mavericks. It’s so clear who’s missing from Apple.

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Avatar for Ben Lovejoy Ben Lovejoy

Ben Lovejoy is a British technology writer and EU Editor for 9to5Mac. He’s known for his op-eds and diary pieces, exploring his experience of Apple products over time, for a more rounded review. He also writes fiction, with two technothriller novels, a couple of SF shorts and a rom-com!


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