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Apple planning to spend $161 million on its own auditorium at ‘spaceship’ campus

Permit image via BuildZoom

By now you’ve probably heard about Apple’s ambitious new “spaceship” campus, which will serve as the company’s new headquarters once completed. While some details of the facility haven’t been revealed to the public, a new building permit uncovered by BuildZoom has given us an idea of how much money Apple will be spending on its new in-house auditorium.

The 1,000-seat theater is going to cost Apple somewhere around $161 million. It will be worth the money though, as it’s expected to be used for most product unveilings, and will give Apple even greater control over the keynote experience. It won’t be large enough to take over as the official WWDC venue, but for most other product launches it should work nicely.

 

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Comments

  1. herb02135go - 10 years ago

    Great. Maybe it can provide free movies for its neighbors who will have to suffer because of its traffic.

    Or it can show how it’s keep its lawn nice and green while its neighbors are cutting back due to the drought.

    Or house the laid-off employees from the sapphire plant in AZ.

    • inthepattern - 10 years ago

      Maybe they should leave the freeloading state of California and move to a state (or country) that appreciates their business and their presence.

    • standardpull - 10 years ago

      Suffering neighbors?

      You mean HP, Cisco, Google, IBM, AMD, Oracle, Dell, and Intel?

      The whole economic region is solidly centered around industry. Even the bits of higher ed (Stanford) and military (Moffett) are centered around industry. The last working farm in Cupertino closed down a decade ago.

      The citizens of Cupertino worried about taking HP’s industrial blight and turning it into a modern corporate center? Hardly. That’s why the city council accepted the proposal – the people wanted it to happen.

      • Albert Davis - 10 years ago

        The “people” wanted it? I doubt the surrounding people wanted this.

      • standardpull - 10 years ago

        Goodness, have you ever been to Cupertino??? The area of the facility is primarily in an huge industrial zone. The only people that live there do so because they get to live close to work – INSIDE that industrial zone. This isn’t a Floridian trailer park.

    • Wes - 10 years ago

      For a second there, I thought that someone was expressing concerns that I needed to look into.
      Then I saw it was Herb.
      Which actually exposes a difficulty with the whole trolling lifestyle: if you actually do have something valid or factual to say, no one will listen, or you’ll end up expressing the reciprocal of what you intended. People will read what you’re writing (or just skip it due to its predictability), assume the opposite must be the truth, and move right along. It’s like Stephen Colbert, except not on purpose and less funny.

    • Mike Knopp (@mknopp) - 10 years ago

      Never wrestle with a pig. You will both get muddy, but the pig will like it.

      or in internet speak

      Don’t feed the troll. Herb and his ilk thrive on the attention, even if it is all negative. In real life nobody pays any attention to him. Which is why he has to troll an Apple board and make inflammatory comments.

      • Albert Davis - 10 years ago

        “Herb and his ilk thrive on the attention, even if it is all negative” How utter ironic.

        “In real life nobody pays any attention to him.” I am sure this is your life.

        “Which is why he has to troll an Apple board and make inflammatory comments.” Says the troll who cries about Samsung on an Apple board.

      • Albert Davis - 10 years ago

        Utterly*

  2. vtcajones - 10 years ago

    There was a small part of me that was hoping this would be the future home of WWDC. It would be awesome having it there.

  3. Air Burt - 10 years ago

    Attention commenters, please copy and paste this entire comment (including this text) onto each article that you see a comment from herb02135go (or any other iteration that he might create):

    Please ignore any and all comments from herb02135go (or any other iteration that he might create), especially responses to your own comments. He is a known Samsung troll and Apple-hater. None of the information he posts is supported by facts and is completely driven by ignorance. Continuing to respond to him will only encourage him to continue his trolling. Purposely ignoring him is the option we need to choose to take back the comments section for those of us who this website is geared toward. If you are able to do so, please call for his banning from 9to5Mac, either by commenting or emailing the editors. Please continue to pass this on until our mission has been accomplished and herb02135go (or any other iteration that he might create) is no longer allowed to comment on here.

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