Geneva Motor Show Stories March 5, 2014

Today we get our best look yet at Apple’s new CarPlay iOS feature running in new vehicles from Volvo and Ferrari. Both debuting this week at the Geneva Motor Show, Ferrari is showing off the feature in its new FF (below), while the video above from Mac4Ever gives us a hands-on demo of the feature in the new Volvo XC90 SUV. Comparing the videos, we can see that the implementation of CarPlay varies from manufacturer to manufacturer. Volvo, for instance, has a system to display CarPlay and its own content simultaneously, while Ferrari appears to have a dedicated hardware button to activate CarPlay and switch between it and the traditional in-car system. Head below for the full-hands on from Ferrari and a concept Volvo demo: expand full story

Geneva Motor Show Stories March 4, 2014

Mercedes-Benz gives hands-on demo of CarPlay in new C-Class [Video]

Yesterday Mercedes-Benz sent over some images of Apple’s new CarPlay feature for iOS running in its new C-Class set to be unveiled at the Geneva Motor Show this week. Today the company has released a new video that gives us a better look at the feature up and running in the vehicle. Some people have been not so impressed with Mercedes’ implementation of the touch display in the new C-Class. It does look like somewhat of an afterthought the way it floats above the dash rather than being built right into the console like in Volvos and other vehicles. Ferrari, Volvo, and Mercedes-Benz are showing off CarPlay this week, but Apple expects many more partners to launch the feature in new vehicles later in the year.

(via iFun)

The day after Apple officially launched CarPlay, allowing iPhone functionality to be accessed via in-car screen systems, Apple’s VP of iPhone and iOS product marketing is at the Geneva Motor Show to help launch Carplay in the Ferrari FF. Swiss site MacPrime brought us photos of the launch …  expand full story

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