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Report: ‘Major iTunes overhaul’ to be announced at WWDC alongside iOS 10 Apple Music revamp

Digital Music News is once again reporting that Apple is contemplating removing iTunes downloads for good, focusing solely on its Apple Music streaming service for distribution. Reading between the lines, it sounds like Apple is open to multiple scenarios depending on future market conditions, which could include ditching traditional music download model. However, it doesn’t sound like there are firm plans to do that anytime soon; Apple has already denied similar reports saying ‘It’s not true’.

More interestingly is the report’s take on Apple’s WWDC plans for iTunes. It claims that Apple will unveil a major overhaul of the iTunes app to simplify the core functions of the app (music) and better present the different music offerings Apple has, removing points of confusion about how Apple Music works alongside the iTunes Store.


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