Facebook experimenting with letting friends easily send “Happy Birthday!” videos, new reactions beyond ‘like’

One of the many things Facebook does well is make it nearly impossible to miss when one of your friends turns another year older. On the web, birthday reminders are placed prominently near the top right with links to easily wish your pal a happy birthday, and on mobile Facebook has experimented with alerts and other ways to help you not forget someone’s big day.

Now Facebook appears to be testing an even more personal way to make your birthday wish stand out: video messages. The Next Web reports that some mobile users have seen a new ‘birthday video’ option appear under Facebook’s Birthdays section (although don’t worry if you don’t see it yet, I don’t have it either).