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Warner Bros. CEO: Apple's $0.99 show rentals "would have hurt sales of full seasons"

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If you’re wondering why Warner Brothers didn’t join up with Apple for the 99 cent iTunes TV show rentals, WB Chief Executive, Barry Meyer’s got an answer for you. According to the AP, the major film and TV studio chose not to participate in Apple’s TV show rental service as they felt the price “was too low and would have hurt sales of full seasons.” Meyer also stated that he prefers his company’s current $2.99 TV show purchasing model through iTunes. This way they make more profit and the user gets to keep the show.

Apple launched their new TV show rental service at their September 1st event alongside a slew of new iPods, a new version of iOS, and of course the all new Apple TV. Apple’s current participants in the show renting service are News Corp. (FOX), ABC (Disney, etc.) and BBC America.

iPad keyboard/case combo now available in the U.S.

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Aidacase’s iPad case seems like a dream. It’s a full on folio-style iPad case that flips open to reveal an external full-sized physical keyboard. This keyboard connects to the iPad via bluetooth, charges through USB and delivers a whopping 45 hours of battery life. That’s 4.5 times longer than your average daily iPad battery life. As a case, the “keycase” functions like a champ. Simply lock it into place using the magnetic latch and you’re good to go.

The keyboard is made from silicon so its durable and includes the USB charging cable. To remove the hassle, the keyboard works seamlessly with iOS to reconnect instantly whenever you want to type. The case ships in 1-2 business days and is available for $30 off at Amazon for just $99.

Apple to call iOS printing AirPrint. HP first to support

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Apple issued a press release (and updated iOS 4.2 page) ahead of the iOS 4.2 beta that just hit.  In it, they detail the new AirPrint standard and its ability to work with HP ePrint printers.  To confuse matters slightly, HP offers an iPrint iOS app (pictured below) that does iOS printing.

It appears that MacOS 10.6.5 will also allow printing through a Mac with current developer builds offering that functionality.

“AirPrint is Apple’s powerful new printing architecture that matches the simplicity of iOS—no set up, no configuration, no printer drivers and no software to download,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “iPad, iPhone and iPod touch users can simply tap to print their documents or photos wirelessly to an HP ePrint printer or to a printer shared on a Mac or PC.”

“We’re pleased to work with Apple to bring Apple’s AirPrint to our fall lineup of ePrint printers in time for the holiday shopping season,” said Vyomesh Joshi, HP executive vice president, Imaging and Printing Group. “Making it easy for our customers to print anytime, anywhere, is a key priority for HP. iPad, iPhone and iPod touch customers are going to love how easy it is to print using our new range of ePrint printers, creating high-quality printed pages in an instant.”

Full Release below:
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Next up for iPad: subscription plan for newspapers

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Mercury News is reporting today that Apple will soon launch a subscription plan for newspapers which will also provide advertising revenue stream for publishers.

The Cupertino company has agreed to provide an opt-in function for subscribers to allow Apple to share with publishers their information, which includes vital data that news organizations use to attract advertisers, industry sources say.  Publishers “want the data of their customers so they can integrate it into their circulation database so they know who their customers are,” said [industry analyst]Fidler, who works with many newspapers…”Obviously, Steve Jobs sees this as a significant revenue stream for Apple in the future.”

The report states that Apple wants to take 30% of subscription revenue sold through the online store and up to 40% of advertising revenue from the venture.  Not all publishers are lining up for this proposition.

Publishers wanted to pay Apple a fee rather than a cut of subscription and advertising revenue, and are not happy with Apple’s terms, he said. They had hoped to offer app editions as part of subscription bundles that include print versions of the paper. Instead, they must use Apple as an intermediary with subscribers.

Apple continues to make major moves into publishing, with Conde Naste saying that devices like the iPad may soon account for 40% of their revenues.
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35 percent of US adults now have apps on their cell phones — Pew survey claims

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Apple may have originally attempted to encourage development of Web applications before it introduced the App Store (and ain’t it glad it did), but now apps on smartphones are a bona fide US hit, with 35 percent of US adults having apps on their phones, though only one-in-four US adults actually use these apps. Still, that ain’t a bad record.

The most recent Pew Internet Life survey tells us that among mobile phone owners, 29 percent have downloaded apps to their phones and 13 percent have paid for the privilege.
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Parallels gets released with 80 new features, VMWare cheapens itself

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The Mac Virtual Machine market heats up today with the release of Parallels 6.  The biggest Virtual machine maker for the Mac platform adds 80 new features (most of which we detailled a little early!).  See below for a breakdown.

Battling back with price, VMWare today is dropping the price of a competitive update to $10.  That is a pretty drastic measure.


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Launch of Apple's 27 inch LED display imminent?

Last week when you went to customize a Mac Pro on Apple’s online store, the section about adding a monitor discussed the 24 inch LED Display:

Now, Apple’s Mac Pro customization page talks about the 27 inch LED display that is launching sometime this month. This sudden change on the store leads us to believe the 27 inch display’s launch in imminent:

Tomorrow, Tuesday, may even be the day as that is the day Apple typically releases new products.


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Google Voice (GV Mobile) app submitted to App Store [Updated: New info]

We reported that Sean Kovacs, the developer of GV Mobile, may have gotten the heads up that his app would be re-approved to the App Store. Well today, it looks like he submitted it.

Update:

We’ve gotten some more information about GV Mobile:

-New app name is “GV Mobile +”

This is the new app icon

-The app will support the retina display

-The app will do iOS 4 quick-app-switching/multitasking

-There may be some sort of push notification feature in this release or in a future update.

-It will be free for the first 12 hours then will go to $2.99

We’ll be following this story closely and update when news comes about. Update: Some screenies, below.
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Cydia buys Rock, Jailbreak app store fusion en route

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Rock Your iPhone and Saurik’s Cydia have just announced a merger that also merges their app stores for jailbroken devices. All application licesneses will be kept for both the Rock and Cydia app stores so you should be all good when the transition completes in a few days.

Details of the acquisition have no been released, and this app store fusion will surely make jailbreaking even more convenient.