Opinion: What is really driving Apple’s new-found fondness for ‘free’?
Apple surprised many yesterday by making the update to OS X 10.9 Mavericks free, rather than the $20 it cost…
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Opinion: Has Apple finally promoted iCloud from a hobby to a serious service?
I wrote a piece last month arguing that it was time for Apple to up its iCloud game, showing that…
Review: Currency, a streamlined conversion app for your iPhone that may be a tad too simple
Conversion apps feel like a design playground, with so much potential for uniqueness and variety in their interfaces. The trend…
Opinion: Is Apple getting too greedy, and could that again backfire on the company?
In 1995, two years before his return to the company, Steve Jobs gave a characteristically blunt answer when asked why Apple…
Opinion: Is iBooks really gaining ground on Kindle, or do iBooks sales lag behind users?
I love the Apple ecosystem. It’s not perfect, and the gap between it and the Google alternative isn’t as great…
Opinion: My two favorite new Apple things from 2015 that will last for years
2015 proved to be a gigantic year for Apple in terms of shipping totally new products and seeing services go…
Opinion: Five years from now, will we have given up all control of our technology?
I know, it seems an odd question. But a few different things over the last couple of days got me…
Poll: Should iOS 9’s Proactive make privacy compromises to better rival Google Now?
I was genuinely excited when my colleague Mark Gurman revealed iOS 9’s Proactive — Apple’s competitor to the Android assistant Google…
Opinion: Now is the time for Apple to enter the VR market, but it shouldn’t go all in
Apple has long been rumored to have an interest in the virtual reality market, but the company itself has always…
Opinion: Could Apple’s integrated streaming music service decimate the competition?
When Apple enters a new business, you know it’s not going to do so in a half-hearted, small way. When it…
Opinion: Google’s new Photos may just have won my library away from Apple
My relationship with Apple’s hardware is simple: I’m happily locked in, and not changing platforms any time soon. But my…
Opinion: From the enthusiast to the general consumer, Apple’s recipe for success has become boring
[First of all, I would like to say that this is but my very own take, which is not necessarily…
Opinion: Five reasons Apple fanboys are right (and wrong) about Android
Last week, I wrote an article called The Top 10 Android Features Apple’s iOS 10 Should Steal, and — surprise…
Opinion: Could Google’s Hands Free payment be the one mobile wallet service to challenge Apple Pay?
There have been many attempts at mobile wallet products over the years, from letting your phone simulate a swipe of…
Opinion: A visual refresh will help Apple Music, but these things need to change too
Earlier this week, we reported on an upcoming design refresh coming to Apple Music with iOS 10. Mark reported that…
Opinion: Can Apple maintain its $100 tier flash storage pricing for iPhones & iPads indefinitely?
There’s a certain marketing genius to Apple’s tiered pricing for flash storage on its iPhones and iPads. Since customers can’t add…
Opinion: Apple should lead iOS feature adoption, encourage major players to follow
There’s been a lot of conversation this week around the quality of Apple’s software and services, and yesterday’s brief App Store…
Opinion: With all of the new Apple data centers, is it time for iCloud to get serious about storage?
The Apple ecosystem is a large part of why I stick to an all-Apple line-up for my laptops, tablet and…
Opinion: iPhone 7 should be imaginative, not status quo, or risk spectacular fail
Walt Mossberg, “Friend of Apple” and Personal Technology Columnist at The Verge, is out today with his take on the iPhone…