In an email to employees, Apple CEO Tim Cook shared his “deepest sympathies” to the people of Yunnan, China after the region was struck by a disastrous earthquake this past weekend. The earthquake took the lives of 589 people and caused the relocation of over 200,000 people, according to reports. Here’s Cook’s internal memo to employees, which was provided by a source:


Our deepest sympathies go out to the people of China’s Yunnan Province, which was struck by a devastating 6.5-magnitude earthquake over the weekend. Nearly 600 people died and over 2400 were injured in the worst earthquake to hit the region in 100 years. Rescuers have evacuated 230,000 people who are now displaced from their homes. The road to Longtoushan Township, the epicenter of the quake, has been blocked by landslides, making the rescue effort there even more challenging. Apple is eager to help. We are making a financial donation in support of the work of Mercy Corps and CFPA (China Foundation for Poverty Alleviation) to get supplies and relief to those affected by the earthquake and to help them through the process of healing and recovery. The tragedy in Yunnan Province is on the minds of many in the Apple community. Apple has over 6500 employees in China and Hong Kong as well as a growing developer community and deep ties to the workers in our supply chain who make Apple products. In this time of tragedy, our thoughts are with the victims and their families.


Cook says that Apple will be making a monetary donation to groups that provide relief efforts for those hurt by the earthquake and its ramifications. Reports indicate that the donation is worth 10 million Yuan, which converts to just over $1.6 million. Cook also notes that Apple has deep ties to the area as Apple has over 6500 employees in China, many third-party developers, and family members of supply chain personnel. Apple has also posted a message on its China homepage:

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19 Responses to “Tim Cook shares ‘deepest sympathies’ and makes $1.6m donation following Yunnan, China earthquake”

  1. He’s a genuinely classy guy. My sympathies to all those affected by this tragedy as well.


  2. SMH! no matter how much he tries just because he gave his condolenses on the the matter of that tragic earthquake that occured in China, They are not going to change there minds about the iPhone.


  3. Eli Matar says:

    I really hope he extends his deepest sympathies to the families of the Christians in Iraq and Syria that are being slaughtered (literally slaughtered, with a knife).
    He is a very important figure, who’s really well recognized globally and his words can make a huge impact.


  4. 1.6 million dollars for positive Apple headlines all over China is one of the classeir PR moves. And it’s cheap!


  5. Hmmm, $1.6million is a nice contribution, but a small price to pay to try to persuade Chinese authorities to allow Apple devices.
    How come Tim never expressed any kind of public remorse for the Malaysian flights, or the Israeli/Hamas conflict or other things that cost more human lives than this earthquake?
    Hidden agenda? Ulterior motives?
    I’d like to think not, but in the world of money and business, I’d never put it past people.


    • I think the reason is that expressing an opinion on those topics comes attached to having to pick a side because in those cases there are conflicts and contradictions being discussed.
      In this article there is talk about a natural disaster. There is no contradiction. No arguments needed. People have suffered from an occurrence that is nobody’s fault.


  6. 5waimea says:

    Why didn’t Apple donate to Chongqing earthquake last year? I’m not taking his money.