Samsung’s series of attack ads on Apple continue with a video of supposed voxpops in which New Yorkers are shown both the iPad Air and Galaxy Tab S and asked to compare them. Would you believe it, everyone prefers the Samsung, even the guy with limited room in his purse … 

Those interviewed comment on the thinness of the Tab S, its lightness and its brighter screen. Yep, people on the street can pick up the two devices and detect a 0.9mm difference in depth and an 11g difference in weight, citing these as reasons to prefer the Samsung.

Samsung also promotes the Tab S as having “one million extra pixels” without mentioning that these are due to the widescreen format of the device.

Recent Apple attack ads by Samsung have included a Galaxy S5 phone ad in which iPhone owners are referred to as “wall-huggers,” nominating the iPhone to take the Ice Bucket Challenge and dismissing the larger screen of the upcoming iPhone 6.