Walter Isaacson ▪ July 30, 2012
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Walter Isaacson ▪ May 31, 2012
The New iPad Buyers’ Guide published by iLounge this week included a piece that speculated Apple might be working on a standalone camera product. While the story discussed the possibility of Apple working on a point-and-shoot iSight camera, iLounge clearly labeled it as speculation and simultaneously noted it received a tip claiming Apple is working on the project.
Take special note of pages 152 and 153—“Making the case for a standalone iSight Camera.” I’ll share more on this topic shortly, but for now, I’ll say that this two-page spread very nearly had a different title. We were tipped that this project is actually happening at Apple right now, but we didn’t feel confident enough in our source to call it a certainty; it’s therefore billed as speculation. Still, there’s enough smoke to make us think there’s a fire.
It did not feel strongly enough in the source to run the story, but Jeremy Horwitz of iLounge sent out a tweet today noting once again that Apple is working on a standalone camera:
So, as briefly noted on Backstage, Apple appears to be working on a standalone camera - the third of three industries Jobs wanted to change.—
Jeremy Horwitz (@horwitz) May 31, 2012
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