nexus10Strategy analyst Benedict Evans (via Daring Fireball) has done some admittedly rough-and-ready number-crunching on Nexus sales based on Google development data to come up with a figure of just 680,000 Nexus 10 tablets in use.

Given that Apple sold 36.9m iPads sold in the second half of 2012 alone, we’re guessing they’re not too concerned about the competition. Even the Microsoft Surface tablet is believed to have beaten the Nexus 10 numbers, with a rumored 1.5m sales.

FTC: We use income earning auto affiliate links. More.


Check out 9to5Mac on YouTube for more Apple news:

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

About the Author

Ben Lovejoy's favorite gear