Sprint’s newly appointed CEO Marcelo Claure shared on Twitter over the weekend that the iPhone 6 and iPhone 6 Plus debut marked the most successful iPhone launch in Sprint’s history.
Thanks to all the @sprint employees today who contributed to the most Succesful iPhone launch in our history It's a privilege to lead Sprint— MarceloClaure (@marceloclaure) September 20, 2014
The announcement fits right with Apple’s announcement that the iPhone 6 and iPhone 6 Plus broke previous preorder sales records and today’s news that Apple sold over 10 million iPhones 6 from preorder and launch weekend sales.
Sprint’s history of iPhone launches does not include every generation of the device, though, as the iPhone 4s was the first model available at launch on the carrier following AT&T and later Verizon. Rival carrier AT&T, which has carried every iPhone model since 2007, shared earlier this month that the iPhone 6 and iPhone 6 Plus launch saw more demand than either of the previous two years.
As for Sprint’s best iPhone launch ever, the carrier’s CEO Marcelo Claure mostly inherited the iPhones 6 launch after being appointed in early August when it abandoned plans to acquire rival carrier T-Mobile. Earlier this month, though, Sprint did introduce a new iPhone-focused plan dubbed ‘iPhone for Life’ with unlimited data and 2-year upgrades included.