Seth Weintraub | 11:19 “Just getting started” Thanks the teams

Seth Weintraub | 11:19 Only Apple could do all of these products and the ecosystem that unites everything

Seth Weintraub | 11:17 Tim Back

Seth Weintraub | 11:16 $499 Mac Mini – nice price

9to5-image 2014-10-16 at 2.16.22 PM

Seth Weintraub | 11:16 Mac Mini too faster Processors, Graphics, 9to5-image 2014-10-16 at 2.15.55 PM

Seth Weintraub | 11:15 Prices9to5-image 2014-10-16 at 2.15.17 PM

Seth Weintraub | 11:15 Shipping today

Seth Weintraub | 11:15 9to5-image 2014-10-16 at 2.14.28 PM

Seth Weintraub | 11:14 9to5-image 2014-10-16 at 2.13.46 PM 9to5-image 2014-10-16 at 2.13.22 PM

Seth Weintraub | 11:13 THUNDERBOLT 2

Seth Weintraub | 11:13 3.5-4GHz CPU AMD GPUS

Seth Weintraub | 11:11

Seth Weintraub | 11:10 Video – commercial Ran Riccio talking

Seth Weintraub | 11:09 9to5-image 2014-10-16 at 2.07.36 PM 9to5-image 2014-10-16 at 2.07.00 PM

Seth Weintraub | 11:09 wow 30% less energy!

Seth Weintraub | 11:07 Retina 5K display

Seth Weintraub | 11:07 5120 2880 14.7 M Pixels

Seth Weintraub | 11:06 9to5-image 2014-10-16 at 2.06.27 PM

Seth Weintraub | 11:05 Retina Display coming to iMac

Seth Weintraub | 11:05 9to5-image 2014-10-16 at 2.04.37 PM

Seth Weintraub | 11:04 Growth!

Seth Weintraub | 11:04 Mac Time!

Seth Weintraub | 11:03 pre-oorder October 17th. Ships end of next week

Seth Weintraub | 11:03 Last years get dropped $100

9to5-image 2014-10-16 at 2.03.03 PM

Seth Weintraub | 11:02 Minis get mini update

Seth Weintraub | 11:02 9to5-image 2014-10-16 at 2.02.12 PM 9to5-image 2014-10-16 at 2.02.05 PM

Seth Weintraub | 11:01 Same Prices:

9to5-image 2014-10-16 at 2.01.23 PM

Seth Weintraub | 11:01 Summing up iPad 2

9to5-image 2014-10-16 at 2.00.33 PM

Seth Weintraub | 11:00 Replay is free on the app store today

Seth Weintraub | 10:59 Volumetric lighting demoed

Seth Weintraub | 10:58 Uses Metal to put together videos at 20X faster than previous

Seth Weintraub | 10:57 Replay video editor now being demoed

Seth Weintraub | 10:56 up to 3X provement over previous ipads in testing for Pixelmator

Seth Weintraub | 10:56 Adobe can’t be happy about this

Seth Weintraub | 10:54 Showing some apps Pixelmator!

Seth Weintraub | 10:53 Touch ID with Apple Pay

Seth Weintraub | 10:52 Touch ID

Seth Weintraub | 10:52 Faster wifi AC MIMO, Faster LTE with more bands

Seth Weintraub | 10:52 Facetime camera 

9to5-image 2014-10-16 at 1.51.42 PM

Seth Weintraub | 10:51 Dual Mics

Seth Weintraub | 10:51 Slo-mo

Seth Weintraub | 10:50 Timelapse too

Seth Weintraub | 10:50 panoramas. Burst Mode

Seth Weintraub | 10:49 9to5-image 2014-10-16 at 1.48.39 PM

Seth Weintraub | 10:48 8mp 1080P iSight camera

Seth Weintraub | 10:48 iPad Camera is so good because it has the best viewfinder in the world.

Seth Weintraub | 10:47 M8 coprocessor, Barometer

9to5-image 2014-10-16 at 1.47.21 PM

Seth Weintraub | 10:47 still 10 hours of battery.

Seth Weintraub | 10:46 9to5-image 2014-10-16 at 1.46.09 PM 9to5-image 2014-10-16 at 1.46.21 PM

Seth Weintraub | 10:45 9to5-image 2014-10-16 at 1.45.38 PM

Seth Weintraub | 10:45 A8X

Seth Weintraub | 10:45 no air between screen. Anti reflective, also coated to 56% less reflective

Seth Weintraub | 10:44 half as thin as original

Seth Weintraub | 10:43 “World’s thinnest”

Seth Weintraub | 10:43 6.1MM thin! 

Seth Weintraub | 10:43 Schiller time!

Seth Weintraub | 10:43 9to5-image 2014-10-16 at 1.42.46 PM

Seth Weintraub | 10:42 Thinner than a pencil.  Gold! Touch ID

Seth Weintraub | 10:42 ipad air 2 commercial

Seth Weintraub | 10:41 #1 across all verticals 

Seth Weintraub | 10:40 no source given on 100% sat. btw. 

Seth Weintraub | 10:40 iPad Mini Retina 100% Customer satisfaction

Seth Weintraub | 10:39 “Toaster Refrigerators even got smoked”

Seth Weintraub | 10:39 9to5-image 2014-10-16 at 1.39.11 PM

Seth Weintraub | 10:39 Apple has sold more iPads in 1st 4 year 225 Million than any other product (including iPhone)

Seth Weintraub | 10:38 iPad is everywhere. Work, home, play

Seth Weintraub | 10:38 Explaining iPad simple on the outside, complex and powerful on the inside

Seth Weintraub | 10:37 iPad time! with Tim Cook

Seth Weintraub | 10:36 iWork Free 

Seth Weintraub | 10:36 8.1 Monday

Seth Weintraub | 10:36 Yosemite Today. 

Seth Weintraub | 10:36 9to5-image 2014-10-16 at 1.35.33 PM

Seth Weintraub | 10:35 Eddy Cue doesn’t make it past security. Explains a lot.

Seth Weintraub | 10:34 Apple Watch remote for Keynote

Seth Weintraub | 10:34 Stephen Colbert cameo. Not hilarious but amusing

Seth Weintraub | 10:33 9to5-image 2014-10-16 at 1.32.41 PM

Seth Weintraub | 10:30 9to5-image 2014-10-16 at 1.29.51 PM

Seth Weintraub | 10:29 I think some of our sources are in this Keynote presentation! (J/K obv.)

Seth Weintraub | 10:28 9to5-image 2014-10-16 at 1.28.29 PM

Seth Weintraub | 10:28 Making fun of doubling down on secrecy

Seth Weintraub | 10:28 9to5-image 2014-10-16 at 1.27.45 PM

Seth Weintraub | 10:26

Seth Weintraub | 10:24 iCloud Drive 

Seth Weintraub | 10:23 (rerun of last event going right now)

Seth Weintraub | 10:22 if Apple Pay is Monday, that means 8.1 is between now and then.

Seth Weintraub | 10:20 Yosemite

Seth Weintraub | 10:19 bringing back camera roll., iCloud photo library…other improvements. Woo

Seth Weintraub | 10:19 iOS 8.1

Seth Weintraub | 10:18 IBM has embraced Swift. {Press Blurb}

Seth Weintraub | 10:17

Seth Weintraub | 10:16 here’s the klingon keyboard folks

https://itunes.apple.com/us/app/klingon-keyboard/id918615313?mt=8&at=10l3Q2

Seth Weintraub | 10:16 Klingon keyboard is in app store

Seth Weintraub | 10:15 Last year it was something like 85% iOs adoption but whatever – it didn’t require as much space

Seth Weintraub | 10:14 ANDROID SUCKS9to5-image 2014-10-16 at 1.13.46 PM

Seth Weintraub | 10:13 Nearly half of users on iOS 8….not as good as last time :\

Seth Weintraub | 10:12 Craig Fed. coming on stage

Seth Weintraub | 10:12 now Products. All designed to work together…

Seth Weintraub | 10:11 Watchkit rolling out next month for Developers to build Apple Watch Apps

Seth Weintraub | 10:10 Apple watch is on the cover of Vogue China

Seth Weintraub | 10:09 Apple Pay begins on Monday 

Seth Weintraub | 10:08 9to5-image 2014-10-16 at 1.08.12 PM

Seth Weintraub | 10:08 500 more banks signed up

Seth Weintraub | 10:08 Apple Pay is easy secure in private. It will be PROFOUND

Seth Weintraub | 10:07 LOL get it?

Seth Weintraub | 10:07 9to5-image 2014-10-16 at 1.07.03 PM

Seth Weintraub | 10:06 Launching in China in a few hours

Seth Weintraub | 10:06 Most 1st month record for most orders taken BY A LOT (and that doesn’t include China)

Seth Weintraub | 10:05 fastest selling in history

Seth Weintraub | 10:05 Apple Friend Walt Mossberg says it is the best Smartphone on the market

Seth Weintraub | 10:05 Tim Cook talking about iPhone launch – you guessed it best iPhones ever

Seth Weintraub | 10:04 Woooooooo!!!!!!

Seth Weintraub | 10:03 Apple sold a lot of iPhones judging by this commercial

Seth Weintraub | 10:02 9to5-image 2014-10-16 at 1.02.29 PM

Seth Weintraub | 10:02 It begins with a commercial

Seth Weintraub | 10:01 Apple watch is at least 2 minutes off yukyukyuk

Seth Weintraub | 10:01 OK, music stopped….here we go!!!

Seth Weintraub | 9:56

Seth Weintraub | 9:55

Seth Weintraub | 9:54 9to5-image 2014-10-16 at 12.54.14 PM

Seth Weintraub | 9:53 Here’s the streaming URL for You Windows/other users (sorry!) http://p.events-delivery.apple.com.edgesuite.net/14pounqefvoiubefvpiub10/refs/14pijbnoihjb10_sl_ref.mov

Seth Weintraub | 9:52 Live Stream is up. Only one sang playing at a time this time (cancel the Truck!)

Seth Weintraub | 9:49

Seth Weintraub | 9:48

Seth Weintraub | 9:40 Glad to see the continuity

Seth Weintraub | 9:35

Seth Weintraub | 9:32 The live stream just went…live!

http://www.apple.com/apple-events/2014-oct-event/

Seth Weintraub | 9:26 Breakfast doesn’t suck

Seth Weintraub | 9:24 New iPad Color: Orange?

Seth Weintraub | 9:23 Guess European jornos are meeting in Berlin

Seth Weintraub | 9:20 BREAKING

wearing the white watch (maybe he could accessorize better – call in Angela for advice)

Seth Weintraub | 9:08

Seth Weintraub | 9:03

Seth Weintraub | 8:10 For those at work on Windows machines:

Seth Weintraub | 8:10

Seth Weintraub | 7:42

Seth Weintraub | 7:20 Tim Cook is awake and Tweeting. That’s a good sign.

Seth Weintraub | 7:20

Seth Weintraub | 7:05

Seth Weintraub | 7:00

Apple

Today’s Apple event is set to be the launchpad for the new iPad Air 2 and Mini 3 and at least one new retina iMac. We believe Apple has some other big surprises for us as well. For our full rundown on our expectations, see Jordan Kahn’s:

What to expect (and not to expect) at Apple’s iPad/Mac event tomorrow

We’ll be running down the event coverage and pre-coverage right here with this auto-updating live blog so stay dialled in while we’ll do separate posts for new products/services/announcements as they happen…

Oh, and what better time than now to brush up on your Chinese?

Apple-event-truck

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