We were Inspired by Steve Wozniak’s comment the other day on Apple’s stance on SIM Locking vs. DRM locking. We decided to do something about it. What if we took Apple’s position on DRM for music and applied it to the SIM locking of the iPhone? Does Apple stand up to its own scrutiny on the locking in of content and services? For this experiment we did the following:
- We took Steve Jobs Open Letter to the Music industry
- Copied it verbatim
- Did a Text Edit – Find/Replace on it using the following:
cd -> Home Wifi
iPod -> iPhone
music -> wireless data
iTunes -> AT&T
MP3 -> GSM
AAC -> EDGE
leak -> hack
DRM -> SIM lock
copied -> used
song -> phone
Screen Capture
- Then we cleaned it up and removed iTunes specific data.
Below you will find the results of this experiment. Notice how just exchanging a few words turns everything around on Apple.