Skip to main content

Snapchat introduces Geofilters, bringing special filters to specific locations

https://www.youtube.com/watch?v=nJx6R5zbIfk

The well-renowned social snap-sharing application Snapchat today introduced a new feature it is calling Geofilters, bringing you special custom-designed graphics that can easily be applied to photos taken in specific geographic locations. In the above video, a couple of girls take a snap at what appears to be a bicycle shop, and a quick swipe to the right places a small yellow bicycle tire on the top-left of their photo.

As mentioned on the official Snapchat blog, privacy disclaimer and all:

We’ve had a lot of fun drawing up new filters for special locations in Los Angeles and New York. Swipe right on the preview screen to check them out – they’ll change depending on which neighborhoods you’re in! Although you’ll need to enable location services for this feature, we don’t store your location.

Right now, Snapchat has only incorporated these filters at specific locations in Los Angeles and New York, but it will be interesting to see if the company expands the feature to other locations in the future — or maybe even opens these filters up to be crowd-sourced in some way. It doesn’t appear that you need to update your Snapchat client to take advantage of Geofilters.

FTC: We use income earning auto affiliate links. More.

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

Comments

  1. chrisl84 - 10 years ago

    Filters change depending on what neighborhood youre in???? Yeah the PC liberal loons will have a field day with how racist this idea is.

Author

Avatar for Stephen Hall Stephen Hall

Stephen is Growth Director at 9to5. If you want to get in touch, follow me on Twitter. Or, email at stephen (at) 9to5mac (dot) com, or an encrypted email at hallstephenj (at) protonmail (dot) com.


Manage push notifications

notification icon
We would like to show you notifications for the latest news and updates.
notification icon
You are subscribed to notifications
notification icon
We would like to show you notifications for the latest news and updates.
notification icon
You are subscribed to notifications