hires Stories February 19, 2015

In the last few weeks we’ve heard about a poaching war between Apple and Tesla, a couple hires by Apple from the auto industry, and a whole lot of speculation followed by reports that Apple has a team of hundreds working on an electric vehicle. But who exactly is working on the project at Apple?

We can learn a lot about the scope of the research Apple is doing from the talent on the team, so we’ve talked to our sources and compiled a list of some key employees Apple has hired and assigned to the project. 

A couple things we learn from the hires: Evident by this long list of automotive experts, it’s clear Apple’s ambitions go well beyond just its iOS-based CarPlay in-dash system. Well beyond software too, as many of the names below are hardware engineers coming from Tesla, Ford and other notable automotive related areas. In fact, the majority of employees on this list that are reporting to team leader Steve Zadesky come from an automotive hardware background and many only joined Apple recently or around the time Cook reportedly approved the electric car project. 

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hires Stories January 23, 2015

Apple has made yet another key hire from the fashion industry: Chester Chipperfield, the Vice President of Digital and Interactive Design at Burberry. Chipperfield was “responsible for User Experience and Digital Design for all channels” and was “highly involved in digital retail initiatives” at Burberry, according to his LinkedIn profile. He confirmed the move to Apple on his profile as well as on Twitter

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Sylvania HomeKit Light Strip

hires Stories June 30, 2014

Nuance, the company that originally created the backend for the Siri mobile app that would later become the built-in virtual assistant in the iPhone 4S, has powered the speech recognition for the service ever since it launched. However, a new report suggests Apple may be looking to replace the company’s technology with a newer, faster system that could provide more accurate results.

A new Wired report cites several recent Siri-related Apple hires as evidence that the company is working on something big for the system’s next update. This isn’t really a new idea: rumors have been swirling since 2011 that Apple was investigating its own speech-to-text solution. That same year, Siri co-founder Norman Winarsky (not to be confused with current Siri Speech Manager David Winarsky) told 9to5Mac:

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