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Pinterest’s new Buyable Pins shopping feature rolling out now to iPhone & iPad users

After first announcing plans earlier this month to become a storefront of sorts with a new Buyable Pins feature, Pinterest just confirmed the feature is rolling out today for iPhone and iPad users in the US. In addition to the new buyable pins feature, Pinterest is also launching “Shop our picks” with curated lists of items for various product categories.

As a catalog of ideas, our mission is to help people bring their creative ideas to life. In the next few weeks, 30 million Pins all over Pinterest will become buyable (this includes Pins people have already saved that will light up with blue prices at launch). You’ll see products from brands like Macy’s, Neiman Marcus and Nordstrom, retailers powered by Demandware like Gardener’s Supply Company and Michaels, and Shopify stores like Poler Outdoor Stuff and SOBU.

Pinterest notes that users will notice a blue price tag next to buyable pins that will show up in user’s home feed, boards, category feeds, search results and recommendations.

Here’s a closer look at how the feature will appear in the iPhone app:

The feature is rolling out slowly in the US. If you’re a Pinterest user, keep an eye out for an email notification that will let you know when buyable pins are available to you.

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How big a thing could Touch ID mobile payment be? China alone hit $1.6 trillion last year

With Tim Cook having as good as confirmed that mobile payment via Touch ID is on the way, numbers released by the People’s Bank of China and reported in TechNode provide an insight into just how big the mobile payment market could be. Total mobile payments in China last year hit 9.64 trillion yuan – equivalent to $1.59 trillion.

Mobile transactions on just one of China’s mobile payment services reached 25,000 per minute. While China has a population of 1.3B, contrasted with around 317M in the USA, and many of those in China use a mobile device as their primary Internet connection, it still illustrates what a huge opportunity iPhone-based payments could represent for Apple.

It’s been suggested that Apple’s approach may be to allow payment to be made via iTunes accounts, effectively turning Apple into a bank – a prediction I made last September. Using iTunes as a payment method would mean that customers would not have to hand over card details to retail stores. In the light of recent large scale card compromises at Neiman Marcus (1.1M cards) and Target (2M cards), this may well prove a strong reason for iPhone owners to use the service.

Via TNW

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