iTunes ▪ Today
iTunes ▪ August 26
I love AirPlay. It’s simple and elegant. It also means that my elderly but much-loved B&O Ouverture hifi system (with BeoLab 6000 speakers) – which is actually so old that it has a cassette deck – needed only a low-cost WiFi audio receiver to allow it to wirelessly stream music from my MacBook Pro. One $40 add-on and a 20-year-old hifi became bang up to date in its capabilities.
With my particular setup, AirPlay does exactly what we expect of Apple products: It Just Works. I open iTunes, select ‘B&O’ from the speaker output menu, and anything I play in iTunes – whether from my own music library or streamed from Apple Music – plays through the hifi, while system sounds continue to play through the Mac speakers. My partner can stream her own music from her iPad or iPhone just as readily.
I’d previously tried a Bluetooth audio receiver, and the difference between that and AirPlay is night and day. No pairing. No worries about distance. No interference when someone walks between the Mac and hifi. No system sounds emerging at deafening volumes though my hifi speakers.
But despite my own happy experience of it, AirPlay is not without its problems … expand full story
iTunes ▪ August 24
Apple has once again distanced itself from its past efforts in order to market its new Apple Music streaming service. The company has begun promoting the service using a unique geofilter in the popular Snapchat messaging application. The geofilter has showed up in select areas of Los Angeles, including at The Grove mall where an Apple Store is located.
iTunes ▪ August 18
iTunes ▪ August 17
iTunes ▪ August 16
Apple is continuing its promotion of Apple Music this weekend. After putting out a trio of television advertisements promoting Apple Music and its artist-integrated Connect platform, the company has announced a pair of statistics for the launch weekend of its employee Dr. Dre’s new Compton Album. In a statement, Apple says that Compton was streamed 25 million times over the course of its opening week as an Apple Music exclusive. The album was also downloaded half a million times via the iTunes Store.