For Americans, coverage of the Olympics in London is mainly limited to NBC’s video stream offerings. Unfortunately, the network’s coverage, especially online, is receiving a ton of complaints as witnessed by the #nbcfail hashtag on Twitter. Fortunately, there is a way to bypass NBC altogether and take advantage of the BBC’s official live stream coverage from inside the U.S. of almost every major event. There is not much to it; all you have to do is use a DNS routing service to get around the BBC’s region blocked streams. Below is a quick guide courtesy of Lifehacker that uses the Unblock Us service. It is free for a week, and then it is $5 for the month.
NBC is failing to deliver comprehensive Olympic coverage on both TV & internet #nbcfail
— Mia Farrow (@MiaFarrow) July 31, 2012
First, you will have to sign up for the service on its website. Once that is finished, you can configure the service for BBC using the steps below: