As we originally predicted, Apple is going to have some major delays and shortages for its new iMac lineup heading into the holidays. Before the refreshed iMacs were unveiled at Apple’s iPad mini event earlier this week, we thought the shortages might even mean the unveiling would be pushed back. While Apple decided to unveil the new product publicly, Apple CEO Tim Cook confirmed today that the November and December release dates for the new models will mean significant shortages for the robust demand the company is expecting headed into the holiday season.
Cook on the new iMac shortages and component constraints from today’s Q4 earnings call:
“In terms of iPad and iPhone… I don’t see a component shortage gating us for the quarter in the numbers that we’ve given you and the guidance… i think we saw some challenges there and feel good about our position… in terms of general shortages… on the iMac we’ll be constrained for the full quarter in a significant way… there will be a short amount of time to manufacturer and ramp those and i expect demand to be robust… we will have a significant shortage”