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Court dismisses Apple’s false advertising claims against Amazon in use of ‘App Store’ name

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In September, Amazon asked a California court to dismiss Apple’s 2011 lawsuit against the company regarding the “App Store” trademark. Today, Bloomberg reports via a tweet that the court has dismissed the false advertising claims portion of the lawsuit.

Apple’s original lawsuit claimed that Amazon using the “App Store” term was false advertising and a step on Apple’s trademark.

However, when Amazon moved to have the case dismissed, the company noted that Apple’s Steve Jobs and Tim Cook used the term “App Store” generally as a way to even describe competitors’ mobile application stores.

The Verge has uploaded the court’s filing that provides detail on the ruling. According to the filing, Apple did not provide sufficient evidence to prove that Amazon is participating in false advertising by using the App Store name. However, the portion of the lawsuit in regards to Apple retaining its trademark on “App Store” is still occurring.

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