Like he has done before, Apple’s Senior Vice President of Marketing Phil Schiller has taken to his Twitter account to share a new report highlighting a much higher amount of security threats on Android compared to iOS. Schiller linked to Cisco’s 2014 annual security report covering mobile malware trends over the last year, which happens to highlight a rise in malware on Android as one of its key takeaways:

Ninety-nine percent of all mobile malware in 2013 targeted Android devices. Not all mobile malware is designed to target specific devices, however… Many encounters involve phishing, likejacking, or other social engineering ruses, or forcible redirects to websites other than expected. An analysis of user agents by Cisco TRAC/SIO reveals that Android users, at 71 percent, have the highest encounter rates with all forms of web-delivered malware

That 71% encounter rate for web-delivered malware on Android mentioned above compares to just 14 percent for iPhone users, according to the report. The report’s finding that 99 percent of all mobile malware last year targeted Android marks an increase for Android when comparing to the last report Schiller shared. In March of last year, Schiller shared a report from security firm F-Secure that estimated Android had around 79% of all mobile malware for 2012 compared to just 0.7 percent for iOS.

Screen Shot 2014-01-21 at 1.19.35 PM

Interestingly, Schiller’s tweet comes shortly after Forrester Research (via WSJ) published a survey ranking Samsung, Microsoft, and Sony higher than Apple in customer satisfaction.

The survey attempts to quantify the somewhat squishy and hard-to-define criteria of customer experience. Forrester assigns each company a customer-experience index score based on a survey of how 7,500 U.S. consumers responded to these three questions:

How enjoyable were they to do business with?

How easy were they to do business with?

How effective were they at meeting your needs?

Could Schiller’s timing be any more strategic? Let us know what you think below.

Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

7 Responses to “Apple SVP Phil Schiller shares report showing Android had 99% of mobile malware last year”

  1. Sigh, Schiller seems to always use attempts at giving Android/Google stuff a bad name.
    Lets get back to promoting Apple stuff Phil, instead of concentrating what the competition is doing wrong. They’ll dig their own holes, don’t need you to dig it for them.


    • Kroo Smith says:

      Sigh indeed. Phil Schiller didn’t write the report, or even research it, but just because he mentions it, HE’S giving google a bad name. I think the level of malware attacks on android devices would prove that google is the one giving themselves a bad name. Don’t shoot the messenger just because you don’t like the message. Now you can sigh.


      • My point being that Phil dosen’t have to report anything at all. The real story is not about how much malware attacks Android, but that iOS does and how to eliminate that. If for sake of your viewpoint, then why dosen’t he also report how well google is doing with their maps? Because it puts google in a good position over Apple.


  2. Luke Olson says:

    if your marketing spends more time putting down the competition than praising its own product, there is a problem


    • Kroo Smith says:

      You must have forgotten the most successful marketing campaign Apple ever put to air. I’m a Mac. I’m a PC. Seems like some people don’t like the know the truth about Android. Beginning with google.


  3. Millionaire and apple premier he may be but he’s very childish and defensive, this Phil person…trashing talking android before the galaxy s4 launch, calling instagram ghetto post android release, unfollowing one of the pioneers that was his comrade in arms who helped with the Apple renaissance, after he moved on to where he thought he would be better appreciated, and now this. Keeps the sites in the top google news results though ;-)