The latest enterprise market share data from Good Technology shows that iOS holds two-thirds of the market, at 67 percent, but has dropped five points to Android – which increased its share to 32 percent. Windows Phone remains flat (and irrelevant) at just 1 percent. (BlackBerry data is not included as the company uses its own servers and activations are invisible to Good Technology.) 

Android device activations jumped significantly quarter over quarter, increasing five percentage points to 32 percent of total activations, while iOS activations decreased that same amount and recorded 67 percent of total activations.

There was, however, good news for Apple. The enterprise market as a whole has grown 20 percent in the past quarter, and iOS continues to dominate the growing tablet market. Tablets now account for 42 percent of all mobile device applications, and iOS continues to hold a 90 percent share.


Document editing remains the most popular use of mobile devices in business, with instant messaging second and bespoke apps third.

Apple CEO Tim Cook earlier this year described Apple’s success in the enterprise market as “unbelievable,” and promised more to come. Apple made it easier to deploy iOS devices in business back in February, and the company’s recent partnership with IBM is likely to play a key role in enabling the company to retain its dominant position.